APPENDIX B: Introducing “WHITE by Stolen”

“One of the sexiest pieces of clothing a woman can wear is a simple white shirt.”

– Elyn Wong, designer of STOLEN

 

A classic, reinvented.

This season marks the launch and introduction of WHITE by Stolen, a new secondary line of the main label STOLEN. Expanding on the brand’s design vision of creating elegant, confident, understatedly sexy clothing, this new concept brings a modern twist to a timeless fashion item.

Based on the idea of reinventing the classic white shirt, this secondary line deconstructs the white shirt and creates new silhouettes with modern design details, updating it in a multitude of ways to form a contemporary collection of chic new wardrobe staples.

WHITE by Stolen embodies much of the same design codes of the STOLEN main line – clean lines, loose cuts, minimalist constructions – while also retaining the traits that have made the white shirt a fashion classic, namely its versatility and timelessness.

The line’s first collection consists of unisex all-cotton pieces that are suitable for work or more formal occasions, but are equally comfortable for casual settings, empowering the wearer to adapt the garment to suit their own individual style.

Each all-cotton WHITE by Stolen shirt also features the designer’s trademark detail of an exposed back, whether as a bold backless style or a more demure cut-out, hinting at an alternate, more elegant form of sexiness.

Timeless, ageless, and eternally chic – you’ll never look at a white shirt the same way again.